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Pricing

How much do Kaito and InfoFi campaigns cost?

Kaito and InfoFi campaign pricing depends on the work, reward structure and reporting your project needs. Use this guide to assess the scope behind a quote before you commit.

Key pointsA Kaito or InfoFi campaign is a scoped communications programme built around project content, participant incentives and agreed reporting. Web3Do campaign work starts from $1,700 / campaign. Your proposal should spell out deliverables, timing, reward handling and review responsibilities, so you can compare the service fee with any separate reward pool and approve the full scope before work begins.
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What does a Kaito and InfoFi campaign price cover?

A Kaito or InfoFi campaign price covers the agreed planning and delivery work, not an undefined promise of attention. The quote should identify the campaign format, the content or participation being coordinated, who reviews it, and what reporting you receive. Web3Do campaign work starts from $1,700 / campaign; the final proposal depends on the scope you approve.

Ask the agency to separate its work from any participant reward pool. The proposal should say whether rewards are supplied by your project, administered as part of delivery, or excluded. It should also state what happens if the planned platform format is unavailable or needs to change before launch.

Before comparing quotes, check that each one names:

  • Campaign objectives and the audience you want to reach.
  • Content themes, publishing expectations and review responsibilities.
  • Reward terms, eligibility and how participants receive information.
  • Reporting format, delivery dates and any revisions included.

For adjacent community work, compare the scope with InfoFi and mindshare campaigns and community activation campaigns. A clear written scope lets your team compare like with like rather than treating every proposal as the same service.

Which campaign choices change the quote?

The quote changes when the work becomes broader or more involved to coordinate. The main factors are the number and type of deliverables, the campaign duration, the languages required, the review process, and whether your team expects the agency to manage reward administration or reporting. These are scope decisions to settle in the campaign plan, not hidden extras to discover after launch.

A focused campaign can centre on a clear narrative and a small set of agreed content requirements. A broader programme may need more preparation, coordination across several contributors, localization, additional review rounds or a fuller close-out report. Ask the agency to list each element separately so you can remove or add work without losing sight of what the campaign is meant to do.

Use this checklist when reviewing a proposal:

  • Is the campaign built for Kaito, another InfoFi format, or both?
  • What content and participation tasks are in scope?
  • Who approves claims, reward terms and final copy?
  • What is the reporting format, and when will it be delivered?

If creator sourcing is a major part of your plan, compare it with crypto KOL pricing and the KOL campaign guide. Creator activity and InfoFi participation are different campaign choices; your campaign plan should state which outcome the work is designed to support.

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Send a link to your project and a contact. We reply with a plan, timing and price.

How should you budget for campaign rewards?

Treat campaign rewards as a separate planning line until the written proposal confirms exactly how they are handled. The agency fee pays for the delivery work described in the scope; a participant reward pool may be an additional project cost. Ask for an explicit breakdown before approving either, and do not infer that a quoted service fee includes rewards.

Your team should define the reward terms before promotion begins. Set out who may participate, what activity is eligible, how submissions are assessed, how participants can review the terms, and who handles questions or disputes. Keep eligibility and reward language consistent across campaign materials. If the project uses tokens, have the appropriate internal team review the distribution plan and any relevant project requirements before publication.

For a responsible approval process, prepare:

  • A written reward policy and the person responsible for decisions.
  • Clear eligibility and submission instructions.
  • A record of approved content and reward decisions.
  • A plan for communicating changes or delays to participants.

These details make costs easier to evaluate and reduce avoidable confusion during delivery. For work centred on ongoing community participation rather than a mindshare format, review community activation pricing and community management pricing. Choose the format that matches your objective, then compare the full scope and reward responsibilities.

What should you verify about Kaito and platform eligibility?

Verify the current platform format and rules before you budget for a Kaito or InfoFi campaign. Platform access, eligible activities and the way content is assessed can change; a quote should describe the specific format proposed and identify any approvals or account access your project must provide.

Ask the agency to explain the participant journey in plain terms: where people find the campaign, what they are asked to do, how the project reviews relevant content, and what information will appear in the close-out report. Avoid approving a plan that relies on vague promises about a ranking, mindshare position or platform visibility. Those are not deliverables an agency can control in the same way as campaign planning, agreed content coordination or reporting.

Before signing off, confirm that the planned activity is compatible with current Kaito terms and X rules, especially if rewards are connected to posting or engagement. Agree in writing on a compliant alternative if the proposed format is not available. For a broader overview of the distinction between the model and its campaign options, read how InfoFi and Kaito mindshare campaigns work.

A practical review asks for the format, eligibility conditions, content requirements, reward terms, and reporting criteria in one document. This gives founders and internal reviewers a shared reference before any public communication begins.

How can you compare InfoFi campaign proposals fairly?

Compare proposals by deliverables, responsibilities and reporting rather than by a headline fee alone. Two offers that both use the label “InfoFi campaign” may cover different work: one may focus on planning and content coordination, while another may include additional review, localization or reward administration. The written scope tells you what the price actually buys.

Ask each provider to respond to the same campaign outline. Include your objective, target audience, preferred platform format, content themes, language needs, internal approval process and reporting requirements. Request a breakdown of what is included, what your team supplies, and what would require a change to the scope. Check that the proposed measurement criteria are observable and relevant to your objective, rather than relying on a promised outcome outside the agency’s control.

A useful comparison table can be simple:

Proposal item What to confirm
Delivery Tasks, content coordination and campaign duration
Rewards Funding source, administration and eligibility terms
Governance Approval owner, review rounds and policy checks
Reporting Deliverables reported and close-out timing

For a broader view of related services, see pricing and the KOL and creator campaigns hub. Choose the proposal that gives your team the clearest, most accountable plan for its objective.

Get a price for your project

Send a link to your project and a contact. We reply with a plan, timing and price.

How does a campaign move from brief to close-out?

A campaign moves from brief to close-out through written scope, preparation, review, delivery and reporting. The timeline depends on how quickly your team approves content and reward terms, and on the availability of the agreed platform format. Set approval owners and response expectations at the start so the schedule reflects real decision-making.

First, the agency confirms the objective, audience and proposed campaign mechanics. Your team then reviews the deliverables, eligibility language, reward responsibilities and reporting criteria. Once those points are approved, the agency prepares campaign materials and coordinates the agreed activity. During delivery, keep a single channel for questions and changes so contributors are not working from conflicting instructions.

A practical sequence is:

  • Brief: share project context, audience and success criteria.
  • Scope: confirm deliverables, responsibilities, rewards and reporting.
  • Review: approve claims, content guidance and participation terms.
  • Delivery: coordinate the agreed campaign activity.
  • Close-out: receive the agreed report and review lessons for next time.

Build time into the plan for internal approvals and revisions. A proposal should make clear when the campaign is considered complete and what the final report contains. If you are ready to define the scope, contact Web3Do with your campaign objective, preferred format and reward approach.

Which Kaito and InfoFi outcomes can an agency not promise?

An agency can commit to agreed planning, coordination and reporting, but it cannot control Kaito’s eligibility decisions, platform access, ranking or visibility signals, or changes to X rules and API access. Reward-linked posting and engagement formats may face restrictions, so the campaign must be checked against current platform policies before launch. A particular mindshare position, reach level or platform feature is not a deliverable unless the platform itself confirms it.

This is the main reason to define the work in terms of tasks and evidence: approved materials, coordinated activity, documented reward terms and a final report. Ask the agency to explain what it will do if access or a campaign mechanic changes. A credible contingency names a compliant alternative, the approval process for switching formats and whether the change affects the scope.

The project also has responsibilities. Supply accurate claims, appoint an approver, review token-related communications and provide reward terms that can be shared clearly. Do not approve a campaign solely on projected visibility. Instead, assess whether the planned activity fits your audience, whether the project can fulfil its reward commitments, and whether the reporting will help your team make a sound next-step decision.

These limits are specific to the platform-controlled mechanics of InfoFi, not a reason to avoid planning. They make careful scoping essential: promise the work that can be delivered, document the parts governed by platform decisions, and review current rules before publication.

Prices

ServicePriceQuote
InfoFi Campaignsfrom $1,700 / campaign

Starting prices in USD. Custom bundles and volume discounts on request. Payment in USDT, USDC, BTC, ETH, SOL, TON or your project token.

How it works

  1. Share campaign detailsDescribe the project, audience, objective, preferred format and internal approval owner. Include any reward terms already approved by your team.
  2. Confirm the written scopeReview deliverables, timing, service fee, reward responsibilities, reporting and any exclusions before approving the proposal.
  3. Approve content and participation termsCheck project claims, eligibility, content guidance and current platform requirements before campaign materials go live.
  4. Coordinate deliveryUse the agreed review channel to resolve questions and document any changes to the approved scope or format.
  5. Review the close-out reportCompare completed work with the agreed deliverables, record lessons and decide whether another format better fits the next objective.

Frequently asked questions

How much does a Kaito or InfoFi campaign cost?

Web3Do campaign work starts from $1,700 / campaign. The proposal should clarify what planning, coordination and reporting are included, and whether any participant reward pool is separate. The final scope depends on the format, deliverables, review needs and reward responsibilities you approve.

Does the campaign fee include participant rewards?

Do not assume that it does. Ask for the proposal to itemise the agency’s delivery work and state whether rewards are supplied, funded or administered by your project or included in a specific part of the scope. Confirm reward eligibility and responsibility in writing before launch.

How long does an InfoFi campaign take?

The schedule is set in the proposal after the format, deliverables and approval process are clear. Preparation and review time depend on how quickly your team approves campaign materials and reward terms. Ask for the planned start, delivery period and close-out date in writing.

What information should I send to get a quote?

Share your project overview, campaign objective, target audience, preferred platform format, language needs, reward approach and reporting expectations. Name the person who approves content and terms. If some decisions are still open, flag them so the proposal can distinguish confirmed scope from items requiring approval.

Can an agency guarantee a Kaito ranking or mindshare position?

No. Kaito controls its eligibility decisions and platform signals, and X controls its own rules and access. An agency can commit to the agreed campaign work and reporting, but not a particular ranking, visibility position or platform feature. Ask the provider to define deliverables in terms of work it can actually complete.

Is a Kaito campaign the same as a KOL campaign?

No. A Kaito or InfoFi campaign is scoped around its specific platform format and participation mechanics, while a KOL campaign centres on creator selection and agreed creator deliverables. They may support related objectives, but compare them by audience, content, responsibilities and reporting before choosing.

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